Keyword research mistakes to avoid

Keyword research mistakes to avoid

Selecting the right keywords is the heart and soul of any search engine optimization campaign. Keywords and relevant phrases are what your target audience will type into Google or any other top search engines to find your business, website or online profile....
You can’t guarantee #1 rankings for SEO

You can’t guarantee #1 rankings for SEO

It’s a fact that you cannot guarantee number 1 organic rankings on Google to anyone. No single person controls what organic rankings will be displayed. So how do some online marketers offer guarantees on your rankings? To be honest, they can’t. Beware of...
With SEO, don’t focus only on number 1 rankings

With SEO, don’t focus only on number 1 rankings

With search engine optimization and online marketing, many people are only after the golden #1 organic rank on the search engine result pages and this is seen by many as the ultimate success with their campaign. With any SEO campaign, rankings should not be the sole...
4 tips to optimize your homepage for more traffic

4 tips to optimize your homepage for more traffic

The homepage of your website is one of the most important pages on your whole website. It’s one of the main focus points when new visitors arrive. Your website is a business tool and so it should help you meet your objectives. Optimize your homepage so that it...
Search engine optimization can be expensive

Search engine optimization can be expensive

In reality, search engine optimization is quite an expensive process where many businesses are spending thousands of rands every month to get good rankings on Google. While some search engine optimization tactics are effective, other strategies doesn’t work at...
Using long tail keywords with SEO

Using long tail keywords with SEO

When people are searching for answers to their questions online, they often use a set of general keywords to find what they are looking for. If people search for restaurants, they may search for “take away restaurants”, “Chinese restaurants”,...