Making sense of your social media campaign

Making sense of your social media campaign

If you are a small business owner, you might be overwhelmed by all the tasks you have to accomplish every day. You are most likely handling most of the business aspects such as accounting, everyday business tasks, and the marketing of your business. You probably heard...
Why your company needs a blog marketing policy

Why your company needs a blog marketing policy

Blogging is a powerful communication channel that is used by small and large businesses and can be part of your social media marketing strategy. In larger organizations, blogging can pose a serious threat to business information without any internal policies and...
Social media is a form of word of mouth marketing

Social media is a form of word of mouth marketing

What is social media marketing? In plain English; social media marketing is a medium that you can use by using popular social media channels such as Facebook, Twitter, Google+, LinkedIn, and YouTube to build brand awareness and traffic back to your website or blog....
How to launch a social media marketing campaign

How to launch a social media marketing campaign

Social media marketing is a great way you can use within your business to establish thought leadership, credibility and create an awesome user experience to your target audience. It’s a medium that is used to engage with people about your services, products and...