Online reputation building

Online reputation building

Building a brand and identity is important to the success of your business. The way the market perceives you will have a direct impact on how receptive they are to your products and services. Amongst the many aspects of creating and maintaining a powerful brand,...
Using a blog with your internet marketing strategy

Using a blog with your internet marketing strategy

Despite the massive popularity of some social media channels such as Twitter, Facebook, and even Tumblr, people are still publishing new blog posts every day. Various blogging platforms such as WordPress and Blogger gives users the ability to instantly publish new...
Do you have a blog marketing policy?

Do you have a blog marketing policy?

Blogging is a powerful communication channel that is used by small and large businesses and can be part of your social media marketing strategy. In larger organizations, blogging can pose a serious threat to business information without any internal policies and...
Why business blog marketing is a must

Why business blog marketing is a must

Blog marketing is part of the social media marketing umbrella which is another form of digital marketing.  Business blogging is very different than personal blogging.  With business blogging you need a key strategy and purpose in mind to get optimal results. If you...
Use your blog for online PR

Use your blog for online PR

Did you know that you can use your blog for online PR by adding a media room to your blog? Having a media room on your website can be an information source for reporters and people that want to find out more about your business, services, and products. Your media room...
How to generate an income from blog marketing

How to generate an income from blog marketing

There are many blogs online that generates huge amounts of traffic every month, but not generating any income. If you are interested in monetizing your blog, it’s really not that difficult. It’s a fact that most bloggers are only using blogs to announce...