How to measure your SEO campaign

How to measure your SEO campaign

A search engine optimization campaign is a great way to attract targeted visitors to your website that can take an action on your website. Even though this sounds great, it’s important that you start your SEO campaign by defining how you are going to measure the...
How to build your brand online

How to build your brand online

If you are a business owner, should you focus on finding a small niche market that you can dominate or should you focus on building up your brand online? Both methods are parts of brand building, but it all depends on the cost and size involved on how far you would...
7 Tips for effective ORM of your business

7 Tips for effective ORM of your business

As a business owner, you have to establish a strong online reputation of your company as a single negative post can multiply and lead to devastating PR. For effective online reputation management, you need to use software and service providers that help you keep an...