How do you solve a problem like a social influencer?

How do you solve a problem like a social influencer?

Social Media Marketing (SMM) is about sustaining lasting relationships and by creating new ones.  It really takes time and effort.  SMM is not the instant solution to get your company to the top.  Always be prepared for a very long commitment or don’t even start at...
Why Social Media Makes Customer Service Better

Why Social Media Makes Customer Service Better

Social Media Marketing (SMM) is about being conversational.  This means that people listening and then interacting.  If you are only focused on broadcasting (ex radio + tv), then you are not engaging at a social interactive level.  Building strong relationships...
4 Tips for Increasing Pinterest Traffic to Your Blog

4 Tips for Increasing Pinterest Traffic to Your Blog

While the social channels may seem different, marketers can successfully apply the same strategies to each by using different specific tactics. For example, successful use of Pinterest requires great content, but on Pinterest it’s best to “avoid self-promotion” (see...