Monitor what is being said online

Monitor what is being said online

In most digital marketing and offline marketing campaigns, market research has always been a fundamental part to determine the success with your marketing initiative. Social media marketing has made it very easy to find out what people are saying about you, what do...
Start with a social media marketing strategy

Start with a social media marketing strategy

Many people believe that social media consists of only Twitter and Facebook. They also believe that creating profiles on these two social networking giants will get them instant results. The truth is that a proper social media marketing campaign requires a strategic...
How does Facebook EdgeRank work?

How does Facebook EdgeRank work?

What is Facebook EdgeRank and is it really important to know what it is? If you are into marketing online – most definitely. In a nutshell: EdgeRank is the algorithm that Facebook uses to determine who sees what on their timeline. If you want to get more...
Making sense of your social media campaign

Making sense of your social media campaign

If you are a small business owner, you might be overwhelmed by all the tasks you have to accomplish every day. You are most likely handling most of the business aspects such as accounting, everyday business tasks, and the marketing of your business. You probably heard...