Branding your business online

Branding your business online

The online world is booming and many people are turning to the web for business, whether it’s large or small companies.  The online world is changing at the speed of light and new technologies are being developed every day. Due to the ongoing shift in the online...
The dangers of black hat SEO

The dangers of black hat SEO

With all the talk lately online regarding the latest updates by Google called Panda and Penguin, you surely must have heard the phrase “white hat SEO” and “black hat SEO” before. These terms are two different digital marketing methods on...
Social media marketing is not a nice to have anymore

Social media marketing is not a nice to have anymore

With the ever increase of blogging platforms, social networks, and other related Web 2.0 channels, traditional digital marketing is not the only source for targeted traffic anymore. A top story on a well known social media channel can drive much more traffic to your...
Why business blog marketing is a must

Why business blog marketing is a must

Blog marketing is part of the social media marketing umbrella which is another form of digital marketing.  Business blogging is very different than personal blogging.  With business blogging you need a key strategy and purpose in mind to get optimal results. If you...