SEO and social media working together

Every company wants to have a great and positive online reputation.  You want prospective clients to instantly think of your brand when talking about services or products that you supply.  There’s nothing better as to be known as the experts in your niche and...

What is social media optimisation?

Social media marketing keeps on growing everyday and can be found on most active web channels. This trend is changing the way digital marketing agencies operates to get to the top of the search engines and how to stay there. Social Media Optimization (SMO) and...

Use reviews as a marketing strategy

In today’s digital connected worlds, everyone has access to various social media channels and review websites where anyone can post anything about a brand, company or an experience. Everyone can voice their opinion and can be seen as a citizen journalist....

How you can measure the ROI of social media

Many brands and individuals are starting a social media marketing campaign in the hopes of building awareness, generate sales leads and building a community, but how do they measure and check if their efforts are paying off? How are you currently measuring the true...

Creating your digital brand online

Your brand online is how you operate, how people see, perceive and experience you, your products and services online. To brand your company online so much more than just to make your brand memorable, it’s all about those trusted connected that you are always...

Use SEO blogging to increase traffic to your website

SEO (search engine optimisation) blogging requires your blog post content to be keyword focused and written specifically for your target audience. Successful blogging is all about publishing unique and interesting content to gain the attention from your target...

Effective tips on internet marketing

Before we get started with the effective internet marketing tips, understand that your online marketing strategy should always be around generating targeted traffic and converting the the traffic into sales or leads. How are you going to get people to your website and...

Integrate SEO while building your website

Did you know that there’s a major difference between building your website with SEO (search engine optimisation) integrated into the core of your website from the start than adding it at a later stage. SEO is all about generated targeted traffic to your website...

How to make sure to avoid Google’s algorithm changes

The last few Google Search Algorithm updates has made businesses and Search Engine Optimization professionals refocusing their sites on providing top quality content to visitors.  So what does this all mean and how can you ensure that you get good rankings on the best...

Create a social media strategy that works

When you decide that you want to start a social media marketing campaign for your business, you must understand that it needs to be taken seriously. If done correctly, social media can provide huge opportunities for your business. To follow this route requires you to...

How to improve your SEO rankings with blogging

If you are interested in improving your website SEO (search engine optimisation) organic rankings on Google and the other search engines, did you know that blogging is an easy way to do this? By adding a blog to your website content strategy to improve your SEO...

Why you constantly have to work on your SEO

If you have noticed that your website search engine optimisation (SEO) isn’t getting the results you were used to such as organic visitors, leads and even sales, why is this happening? It used to be easy to get a website up and running and generating a ton of...

Starting with SEO? Do an audit first.

If you are starting out with search engine optimisation (SEO), the first step you should do is create a complete audit on how you are going to boost your presence online. It’s crucial that you first do an audit of the current SEO landscape and your competitors...
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