What is social media marketing?

It is the process of gaining website traffic or attention through social media sites. It is considered cheaper and faster than traditional marketing (newspaper ads, billboards, flyers etc.) as it relies more on word of mouth and less on paid advertising. A social...

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Why social media marketing?

Social media marketing isn’t a luxury; it is an absolute must. As a business owner, you already know it is a cut-throat world out there. You need every trick in the book to outshine your competitors and keep your customers coming back. Whether you are painting your...

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What can social media marketing do

What can social media marketing do? The short answer:  for the individual, more fame. For a business, more revenue. But don’t be fooled, it is lot more complex than that! The bottom line of business is money. In order to make money, you need consumers. You have to...

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Do I need online reputation management?

How do I know if I need online reputation management? Why do people use it and when is it a good time to incorporate it into your business? We all know how fast a nasty rumour can spread. Thanks to social media, these harmful conversations can spread faster than wild...

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What is Online Reputation Management?

What is ORM? It is the act of monitoring, addressing or mitigating search engine result pages or mentions in online media and Web sphere content. It primarily involves tracking what is written about a client on the Internet, then utilizing sophisticated online and...

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